Republic Wireless
Branding, video, awareness
The challenge:
Promote Republic Wireless’s low cost mobile phone service throughout the state of Utah.
The idea:
Connect BYU athletic supporters, their families, and our members through the shared excitement of their favorite football team - and position Republic Wireless as the best way for them to stay in touch.
The idea behind the idea:
More than half of BYU post-graduates choose to remain in the state, raising families and supporting the team. And they all need mobile phone service.
